Walk this Way as the Village Health Walk Kicks Off...

TOMS RIVER, NJ- Apr. 19-- Downtown Toms River (TRBID) is holding a kick-off party next Monday to celebrate a new, free health and fitness activity for employees and residents within the BID area.
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The Village Health Walk program is a fitness plan designed to improve participants’ overall health, while encouraging enjoyment of the pleasant surroundings of the Business Improvement District area. Geared towards employees and residents within the BID, the Health Walk can be enjoyed any day of the week at any time, based on an individual’s schedule, fitness level and goals. Knowing many people have a “lunch break”, the premise is to encourage people to order healthy take-out from the participating restaurants, or any restaurant located along the routes, and get exercise while picking up their lunch. This, in turn, encourages people to get out of their offices and experience what the BID area has to offer.

“We are excited about providing a program that will reintroduce residents and workers to our enjoyable, walkable downtown,” explains TRBID Chairman Frank Capone. “What a great benefit for the employers in the area. Walking is known to increase overall health, which in turn can aid in productivity,” adds Capone.

A one- mile and a two- mile measured route have been established within the downtown area. The longer route can typically be walked in 30 minutes or less. Both routes take walkers past waterfront, historic structures, and park areas.

The general public is invited to the kickoff at 218 Main St. at Noon on Monday, the 26th. Participating sponsors include Living Water Yoga, Weigh To Live System and WJRZ-Oldies 100, and all BID Members. Living Water and Weigh To Live are both health oriented businesses that recently opened downtown.

Sponsors will be on hand at the event providing free chair massages, blood pressure checks, T-shirts, give-away’s, live music and much more. Samplings of food will be provided by participating Health Walk restaurants; Capone’s Gourmet Pizza, East Coast Vegan, The Java Joint, Jack Baker’s Lobster Shanty, Pumpernickels Eatery and Tommy’s Restaurant.

Downtown Toms River is involved in producing numerous downtown events and promotions including the Chili & Salsa Cook-off on May 15th, and Cruisin’ Downtown 2004, which begins June 9.

More information regarding the BID and its activities can be obtained by calling 732-341-8738 or visiting the BID’s web site at www.DowntownTomsRiver.com.